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1. “We might describe our world as having retail sanity, but wholesale madness.”
2. “Every time we create something new we go from zero to one.”
3. “Beginning with brand rather than substance is dangerous.”
4. “The biggest secret in venture capital is that the best investment in a successful fund equals or outperforms the entire rest of the fund combined.”
5. “Luck is like an atheistic word for God.”
6. “Long-term planning is often undervalued by our indefinite short-term world.”
7. “I no longer believe that freedom and democracy are compatible.”
8. “Big part of the challenge to innovation is that people too easily resign themselves to dying.”
9. “Forget startup companies. The next frontier is startup countries.”
10. “The value of failure is greatly over-rated It’s a preposterous myth.”
11. “Secrets are hard but solvable problems and we should talk about them. It’s hard to work toward a radical better future if you don’t believe in secrets.”
12. “If people were super-optimistic about technology there would be no reason to be pessimistic about the future.”
13. “Society is secretly driven by sales.”
14. “The road doesn’t have to be infinite after all. Take the hidden paths.”
15. “We cannot take for granted that future will be better, and that means we need to work to create it today.”
16. “Under perfect competition, in the long run no company makes an economic profit.”
17. “All failed companies are the same; they failed to escape competition.”
18. “Probably the most extreme form of inequality is between people who are alive and people who are dead.”
19. “If you can identify a delusional popular belief, you can find what lies hidden behind it: the contrarian truth.”
20. “Monopoly is the condition of every successful business.”
21. “In a world of scarce resources, globalization without new technology is unsustainable.”
22. “Every business is successful exactly to the extent that it does something others cannot.”
23. “Rivalry causes us to overemphasize old opportunities and slavishly copy what has worked in the past.”
24. “No company has a culture; every company is a culture.”
25. “Brilliant thinking is rare, but courage is in even shorter supply than genius.”
26. “First, only invest in companies that have the potential to return the value of the entire fund.”
27. “Moving first is a tactic, not a goal.”
28. “Darwinism may be a fine theory in other contexts, but in startups, intelligent design works best.”
29. “The something of somewhere is mostly just the nothing of nowhere”
30. “The most successful businesses have an idea for the future that’s very different from the present.”